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Hotel Association of Canada announces launch of new Workforce Growth Strategy

Hotel Association of Canada has announced its launch of its new Workforce Growth Strategy, aimed at overcoming the biggest barrier to industry recovery: the workforce shortage.

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Recognizing the importance of a healthy pipeline of talent in consultation with industry leaders, HAC developed a comprehensive, multi-faceted approach that aims to:

• Attract more domestic workers to the exciting world of hospitality,

• Expand our reach to international talent,

• Work alongside partners like Tourism HR Canada to offer robust employer support,

• Mobilize our industry to create meaningful, sustainable change,

• Share critical research, valuable resources and host stimulating discussions to foster a collective approach to our challenges.

Here are some key initiatives under this strategy:

• A National Career Awareness Campaign to inspire, through employee video interviews, interest in hotel careers and address workforce gaps.

• The HAC Workforce Action Report, outlining actionable short- and long-term strategies to tackle critical labour shortage issues domestically.

Learn more about the Hotel Workforce Growth Strategy: https://lnkd.in/gSURFWFP

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