Hotel Equities partners with Trust Hospitality

The collaboration positions Hotel Equities as the operational engine, facilitating the expansion of its portfolio in the U.S. and into new markets with heavy emphasis on the Caribbean and Latin America (CALA), while empowering Trust Hospitality's principals to focus on cultivating their portfolio and leveraging their longstanding relationships within the CALA regions.

"The synergy between our two organizations complement each other’s expertise to create a formidable partnership," says Brad Rahinsky, president and CEO of HE. “With this level of collaboration and talent, our combined teams are poised to accelerate our growth in CALA rather quickly.”

Founded by industry veterans Richard Millard and Michael Register, Trust garnered recognition for its exceptional management and visionary approach in the lifestyle, independent and branded hospitality landscape. With a keen eye on emerging opportunities in the CALA markets and worldwide, Trust is poised to pioneer a new era in resort and hotel management with many new developments on the horizon. HE entered the Canadian market in 2016 assuming management of two hotels. Since then, the company has grown its Canada portfolio to 44 hotels spanning Coast to Coast with a robust Canadian led corporate team that supports almost 700 associates. The company has long aspired to explore the CALA markets, and the opportunity presented by Trust aligns seamlessly with its vision. HE aims to infuse value and expertise from the outset, playing an instrumental role in helping Trust drive performance and drive value for owners.