Hyatt Centric, known for its vibrant, full-service hotels in prime urban locations, aims to provide guests with immersive experiences that connect them to the local culture and atmosphere. The brand is part of Hyatt’s strategic expansion plan, which includes a 50 per cent increase in its global footprint by the end of 2028.
First Hyatt-branded hotel in Victoria
Hyatt Centric Victoria – Old Town will be the first Hyatt-branded hotel in Victoria, British Columbia. Centrally located in Old Town Victoria, an area renowned for its historic architecture and as home to Canada’s oldest Chinatown, the hotel will feature 135 guestrooms and suites. Guests can also enjoy a dynamic selection of food and beverage options, including a restaurant, bar, lounge and coffee shop.
The hotel’s design will reflect Victoria’s cultural and historic elements while providing modern amenities tailored for today’s travellers. Hyatt Centric properties are known for their eclectic and artistic interiors that incorporate local influences, offering a uniquely immersive experience for guests.
Hyatt Centric comes to Winnipeg
Further expanding its footprint in Canada, Hyatt will introduce the Hyatt Centric Winnipeg Downtown in 2026. The property will be the second Hyatt Centric hotel in Canada, joining the existing Hyatt Centric Montréal. The Winnipeg location will feature a signature restaurant and bar, as well as an open-concept lobby designed to capture the spirit of the city and provide a welcoming atmosphere for visitors.
The arrival of Hyatt Centric in Winnipeg aligns with the city’s growing appeal as a business and leisure destination. Known for its vibrant arts and culture scene, historic architecture and culinary diversity, Winnipeg provides an ideal setting for the brand’s expansion.
Hyatt’s broader Canadian expansion
These new developments in Victoria and Winnipeg are part of Hyatt’s broader strategy to increase its presence in Canada. The company has set a goal to double its brand footprint in the country by the end of 2026, reflecting its commitment to meeting the rising demand for high-quality accommodations in key markets.
“As part of our strategic brand realignment and bringing more focused expertise and support to five distinct brand portfolios, the Hyatt Centric brand serves as a fantastic addition to our Classics Portfolio, a group of captivating brands offering timeless style and unrivalled care in the world’s most-travelled places,” says Emily Wright, vice president, global brand leader for Hyatt’s Classics & Essentials portfolios. “The brand’s recent growth, including openings and planned developments, meets the rising demand from guests and members, especially Millennial and Gen Z travellers, for more contemporary accommodations with playful details, sophisticated furnishings and socially connected spaces.”
The expansion of Hyatt Centric in Canada reinforces the brand’s commitment to delivering immersive and locally inspired experiences. With Victoria and Winnipeg poised to welcome these boutique-style hotels in 2026, Canadian travellers and visitors can look forward to new, dynamic hospitality options that reflect the unique character of each destination.