For 2024, Wyndham’s total revenue reached US$1.404 billion, with adjusted EBITDA rising 5 per cent to US$694 million. In the fourth quarter alone, adjusted EBITDA grew 9 per cent to US$168 million, reflecting solid performance across the portfolio.
Global system-wide rooms grew 4 per cent, while the development pipeline expanded 5 per cent to 252,000 rooms. The company achieved a 95.7 per cent global retention rate, a key indicator of franchisee satisfaction and stability. Wyndham also reported that over 30 per cent of its new room openings were in upscale and midscale categories, reinforcing its strategic growth in higher-value segments.
Fourth-quarter system growth was fuelled by a mix of new hotel openings and conversions. Wyndham’s capital-light model and fee-based structure continue to generate high margins and significant cash flow, enabling the company to reinvest in its business while returning value to shareholders.
Looking to 2025, Wyndham announced an 8 per cent increase in its quarterly dividend, reflecting confidence in future growth. The company aims to further expand its development pipeline and increase its presence in high-demand markets, focusing on providing franchisees with enhanced support and tools to succeed.